Stories about: healthcare

Harnessing the power of emotional engagement

IDEO's Rodrigo Martinez believes we all have the power to improve people's lives by gleaning small insights from everyday interactions

“What is the purpose of healthcare?” To a room full of doctors, nurses and other healthcare experts at Boston Children’s Hospital, it was a startling question—justifying why they save lives was not part of their everyday experience.

“It may seem like a crazy question but it’s important to ask why we do what we do,” said Rodrigo Martinez, life sciences chief strategist from the international design firm IDEO, during a monthly Innovator’s Forum at the hospital. “Is it to care? Is it for us to feel better? Is it for us to have less emotional trauma in our lives?”

One audience member admitted that a lot of his time in the Emergency Department is spent reporting what he does. “During an eight hour shift, I may spend a significant amount of time recording all the things I’ve done to help a patient, but that’s time I’m not with the patient.” Martinez nodded.

Read Full Story | 2 Comments | Leave a Comment

Innovation: Is it just lightning in a bottle?

Innovation isn't simply random flashes of brilliance, but requires a culture that supports great ideas while allowing the freedom to fail.

The word innovation gets thrown around a lot these days by people trying to set their products and ideas apart from everything else out there. But when everything is innovative, is anything really innovative? And if there really are innovative ideas out there, are they simply flashes of brilliance that can’t be planned for or predicted?

The answer to this last question is “no,” as I see every day as Chief Innovation Officer here at Children’s Hospital Boston. The real trick is creating an innovation culture that supports great ideas – but that also supports the not-so-great ideas that teach us almost as much.

So what are the attributes of an “innovation culture”?

Read Full Story | 1 Comment | Leave a Comment